Blu Cigs uk review

Blu Cigs UK Review

Published On June 5, 2014 | By Nicole | Brands

Introduction – Blu Cigs UK Review

Blu is an E-cig brand that got its start in 2009. They carry a range of different types of starter kits, disposables, cartridges, and accessories. It would seem that Blu is actually owned by Skycig, though they also seem to be treated as a separate brand of their own. We have actually reviewed Skycig, and found them to be a very favorable, so we were excited to get to review Blu and see how their products measured up.

Of course, electronic cigarettes are becoming more popular than ever. They are safer, healthier, and cleaner than their analog counterparts, though they are currently not allowed to be sold as smoking cessation devices (like nicotine gum or the patch). Instead, they are generally hailed as a ‘smoking alternative’, and for good reason. Blu even says this right in their website manifesto…

“The way we see it, every person who uses blu™ is a person not smoking cigarettes and that can only be a good thing.”

But is Blu a high quality brand, and can they be appreciated and enjoyed by both new and experienced vapers alike?


Positives and Negatives

Here are a few of the initial positives and negatives of Blu electronic cigarettes.


  • High quality product
  • Prices are very reasonable (much cheaper than analog cigarettes)
  • They offer a 14 day ‘cooling off’ return period and a 30 day money back promise
  • They offer a portable charging case with their Premium Starter Kit
  • Products are sleek, stylish, and fashionable


  • We wished the batteries lasted longer
  • Would have been nice to see more flavour options
  • After about 100 puffs, the cartridges seemed to lose some of their ‘flavour’

What products/accessories can be purchased?

Blu sells three different types of starter kits… the Blu Starter Kit, the Blu Premium Kit, and the Blu Pro Kit. The Blu Starter Kit comes with 2 batteries, 2 flavour cartridges, 1 USB stick charger, and 1 carry case. The Premium Kit comes with a bit more. With this option, you get 1 charging case, 1 USB charging cable, 1 battery, and 3 flavour cartridges. The Pro Kit is a great option for someone looking for a more advanced vaping experience. It comes with one 950mah pro battery, 1 clearomiser, 1 safe charge USB cable, and a 10ml bottle of e-liquid.

Of course, Blu also offers a wide variety of different accessories. You can buy extra chargers, extra batteries, cartridge refills, refill e-liquid, and even disposable E-cigs on their website. The disposables are priced at an especially reasonable price. At £5.99 per E-cig, it is a great way to try the Blu product without committing to a full starter kit.

Package and design

Blu does a great job of packaging their products. Opening up your new starter kit is a lot like opening up any other sleekly-packaged electronic device… complete with a useful instruction manual and product literature.

blu cigs

As far as design goes, we were very impressed with the general overall look of the products. They are sleek, modern, and stylish. While Blu does offer a relatively ‘realistic’ vaping experience, their products do not really look like real cigarettes… though this could definitely be counted as a good thing. It is nice to see vaping set apart as something different from smoking, and we believe that Blu definitely does a good job of making this distinction. Whether or not this was an intended distinction is unknown.

Read Also:  Stealth Vape Review

We were also impressed with the product website. It was flashy, modern, and fun. They market their products very effectively in this manner, though they also make the shopping experience easy.

Battery performance

One of the downsides to the Blu products is the battery life. The Pro Kit isn’t really as much a part of this complaint as the minis. In our opinion, they just didn’t seem to last as long as they should have on a single charge. Of course, people who vape less might not see this as much of a problem, but users and reviewers alike seem to agree that you are lucky if you get two hours of use out of a single mini battery.

Vapour production

The vapour production is OK on Blu products, as is the throat hit associated with it. Users who used to smoke analog cigarettes will be glad to realize that these e-cigs are basically as satisfying as a traditional tobacco cig. In fact, we have heard many Blu users say that these E-cigs were so good that they ruined their taste for the analog version!


On one hand, we are always thrilled to see an E-cig brand carrying more than just the standard tobacco flavours. One of the great things about E-cigs is that they offer you virtually unlimited flavour options, and specialty flavours are one of the best things about the E-cig experience.

blu e-liquid

With that being said, we were glad to see that Blu offered some specialty flavours, though we were a bit disappointed in the limited number of choices. Here are the flavours that were available for purchase as of the time that this review was written.

  • Classic Tobacco
  • Rich Tobacco
  • Tobacco Gold
  • Menthol
  • Cherry
  • Vanilla
  • NRG (an energy-drink flavoured formula that includes taurine)
  • Cinnamon

As we said, it was nice to see a few specialty flavours available, though it would have been nice to see a few more options. However, having said that, it is also important to note that the flavours that are offered by Blu are very, very good! Users and reviewers alike seem to agree that the tobacco flavours are very realistic, and that the specialty flavours are excellent.

Nicotine levels

Most of the Blu flavours come in three different nicotine strengths… Light 6mg, Regular 12mg, Bold 18mg.

About the company

By all indications, Blu seems to do a great job with customer support. They offer a phone number, an email address, and a physical customer service address on the ‘contact us’ portion of the website. They are also generally praised for their quick responses to customer questions and issues and offer a live support chat option.
According to the company website, Blu charges £3.99 to ship orders valued at less than £45. For orders totaling more than that, the products are shipped free of charge. Blu ships to the UK, Ireland, and continental Europe… though they also ship to several other countries (for a list of other countries visit the official Blu website).
Blu offers a 14 day cooling off period, as well as a 30 day money back promise. They also offer 60 day and 1–year warranties. Of course, different items qualify for different warranties and money back guarantees, so it is important that you read the returns policy on the website before purchasing, just to make sure that you understand it all.

With that being said, however, we were pretty happy with the terms and conditions for returns. We felt that they were fair, honest, and down-to-earth.

Blu advertises their E-cigs as a modern alternative to smoking that is sleek, stylish, and designed to be seen in public.


Value for the money

Blu definitely offers value for the money. In fact, they are probably one of the most cost-effective options that we have thus-far reviewed. They make their starter kits available at very competitive prices, and also offer some fantastic deals on refill liquid, accessories, and disposables. If you are in the market for a high quality product that won’t empty your bank account, then you should definitely consider checking out the Blu E-cig official website.

Running costs

According to Blu, their refill cartridges last an average of 300 puffs (based on a 4 second inhale-exhale cycle). Buying a variety pack of 3 different cartomizers costs approximately £5.99. With this information, we can calculate that the user is paying about £2 for every 300 puffs. Of course, your experience will vary depending upon how long you inhale, etc… but for the most part this information should show most users how much they can expect to spend on Blu refill cartridges in the long run.


As it turns out, Blu is definitely an E-cig to consider. Whether you are new to vaping or an experienced pro, everyone can find value for their money with this brand. The quality is excellent, the prices are very reasonable, and you will find the company pleasurable and easy to work with. If you are interested in E-cigs but are tired of the brands that you usually use, then we would definitely recommend giving Blu a try.

3.75/5 (4)

Please rate your personal experience if you have tried this PRODUCT / BRAND yourself

About The Author

Nicole It's my passion to do the research about familiar to me topics, especially when it comes to electronic cigarettes and the whole vaping industry as such. I hope you will find my content useful and when / if you do - please do share it! I will appreciate it! :) See our ''Who We Are'' page to find out more about me and my colleagues. Thanks and I look forward to your comments and feedback.

4 Responses to Blu Cigs UK Review

  1. Matt says:

    Tried their blu pro kit and wasn’t too impressed to be honest, not tried them since.

  2. graham says:

    bought starter kit from shop battery will not take charge gutted

  3. Neil says:

    Vaping a year with many brands. Bought the new pro kit and it feels like I’ve gone back to tobacco! Quite vile tbh. So i know the vape reciprocate traditional cigarettes. Added a bit of menthol and bliss. As an old hand at Vaping great products the blu has captured me as a loyal customer. Including that a cartomiser is free with every four bottles of e-liquid on the Web. Perfect.

  4. Lesley says:

    Purchasing a Blu e-cigarette was the biggest mistake I have made for many years. It does not hold its charge, I would have been better setting light to my money and smoking that. Could not and would not recommend this product at all. A disaster.

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